If you ask me, a good hair day is, as they say, priceless. That’s why I’m really brand loyal when it comes to my hair-care products. I’ll buy store-brand just about anything—but not for my hair. So I buy the brands I love, but I buy them where I know I’ll get the best prices. In fact, I will make a special trip to a particular mall only to buy big bottles of my favorite shampoo and conditioner in bargain-priced bundle packs.
To find out where to buy personal-care products for less, we sent our secret shoppers out on the hunt. We gave them a shopping list of top-selling products we use from head to toe, including shampoo and conditioner, cotton swabs, toothbrushes, toothpaste, floss, mouthwash, facial cleanser, soap, body wash, deodorant, razors, and body lotion.
Not surprisingly, Walmart had the lowest prices on the most items. More surprising was how much more you’ll pay at drugstores. CVS and Walgreens had by far the highest prices on the most items, beating out Walmart, Target, several online retailers, and even supermarkets! That was another eye-opener: The supermarkets really weren’t all that expensive. So if you’re in a pinch, don’t worry about snapping up that deodorant along with your groceries.
Find out where to buy and where NOT to buy specific brands in our April issue, along with more ways to save, a roundup of store cards and other discount programs to try, and the truth about whether it really pays to supersize it.