There’s no “dislike” button on Facebook but if you have a complaint about a product, a suggestion or a rave, definitely write a post about the product on the brand’s Facebook page. Go ahead—chime in. Companies are paying attention to what you have to say.
That’s how Garden Lites, for example, the Queens, N.Y.-based frozen vegetable entrée company, found out that many of its 19,000 FB fans eat many of the company’s signature frozen vegetable soufflés and dishes for breakfast. Is a breakfast entrée in the pipeline? Could be. For ideas and innovation, “Facebook is a big driver,” says Jeff Moskowitz, the founder of the company.
“Companies are moderating everything that comes through,” adds Sarah Barow, a spokesperson for HPHood, the makers of Baileys coffee creamers, among other dairy products. “They tell us, ‘I love the taste of that flavor. Why can’t you make it fat-free?’ ” So they did, Barow says. Through FB, you can also access exclusive coupons, contests and promotions—stuff that’s not necessarily also on the brand’s Website.
So far, I’ve only “liked” one brand on FB: Dannon, because I happen to have a mild addiction to their coffee yogurt and I’m hoping to snag some yogurt coupons one of these days. What about you? What brands have you “liked” or complained about on FB? Have you taken advantage of any FB product contests or promotions?
Neva J. Johnson
12:58:53 PM on Mon Jun 18 2012
Sensodyne toothpaste (canned) - I bought this product because I have sensitive teeth and love the product. But......the gel toothpaste is messy coming out of the can! It ooozes up all over the spout and is just a goooey mess! Altho, I really like the gel toothpaste.....the can has to go. I would tell them to keep it in the tube.....or go to the little bottles. Thanks, njj
Henny Abrams
01:38:38 AM on Fri Jul 6 2012
I bought a Kenmore refrigerator about five years ago. I am so disappointed with the quality and service. One problem is that the the shelves are cracking (I sealed them with gorilla glue). However, the biggest problem is that refrigerator does not maintain a proper temperature. The temperature has gone up to 60 degrees. If I keep the bare minimum in the fridge the temperature fluctuates between 40 and 55 degrees. The wall between the freezer and the fridge freezes thus, preventing a proper airflow. We have had servicemen try to repair it but they do not know how. The Kenmore serviceman accused us of having too many parties and therefor we open the door too often???? We have spent countless dollars for the repairmen and for food spoilage. In addition, to all of the aggravation I have to store most of the food in my refrigerator in the basement.
Sheryl
02:26:32 PM on Mon Jul 16 2012
It's good to know companies are listening! Facebook has such a great reach, and is perfect for this type of thing.
E Kite
04:31:37 PM on Mon Jan 14 2013
I woke up to a burning electrical smell. The Sharp alarm clock [purchased at Walmart less than a year ago] was hot and the AA Energizer battery was starting to melt at the seam. I discovered this fifteen minutes after the clock had stopped and fifteen minutes before the alarm was set to go off. Has this happened to anyone else? Thought it should be reported.
Robin Melen
10:24:06 AM on Wed Jan 16 2013
Thanks for writing to us. Consumers are encouraged to tell their stories to the Consumer Product Safety Commission through the consumer website called SaferProducts.gov. That way other consumers can know! Here's the link:
http://www.saferproducts.gov/
Good luck!